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ASTOUND Group Names Heather Clayton CFO to Fuel Expansion Efforts

ASTOUND Group has appointed Heather Clayton as Chief Financial Officer, recruiting a finance leader experienced in managing growth across multiple entities in Las Vegas. Her arrival bolsters the company's capacity for mergers, acquisitions, new ventures, and intellectual property development during a pivotal expansion phase. This move aligns with recent leadership additions, including Karim Wazani as Head of Sports and Brittany Castle's promotion to Senior Vice President of Client Partnerships.

Proven Record in Complex Operations

Clayton spent six years with the Vegas Golden Knights, rising from Controller to CFO. She directed accounting and finance through intense growth, expanding from two entities to thirteen in just over two years. Her oversight extended to venues, five partnering foundations, and several hotel acquisitions, demonstrating skill in high-pressure, multi-faceted environments.

Prior to that role, Clayton honed her expertise in Las Vegas casinos at American Casino and Entertainment Properties, advancing from General Ledger Manager to Controller. This trajectory highlights her ability to construct robust financial systems amid demanding expansion.

Strategic Alignment for Scale

As CFO, Clayton will steer ASTOUND's financial strategy amid organic growth and bold initiatives. Her familiarity with Las Vegas operations equips her to underpin the company's ambitions on a larger platform. “Building a company of real scale takes more than exceptional creative and operational capability. It requires the financial leadership to match,” said Dale Morgan, CEO of ASTOUND Group. “Heather scaled a complex, multi-entity organization in this market and did it at the highest level. She knows how to build financial infrastructure that enables growth, not just tracks it. Her joining us is a clear signal of where ASTOUND is headed.”

Inflection Point in Las Vegas

“ASTOUND is at an inflection point that does not come around often,” said Heather Clayton, CFO of ASTOUND Group. “The creative capability, the fabrication infrastructure, the client roster, the momentum: everything is in place for something significant. The opportunity to help build the financial foundation for that growth, in a city I know and love, was one I could not pass up.”

The appointment reinforces ASTOUND's stake in Las Vegas, where it delivers experiential design, fabrication, and venue integration for major venues and events. As the city solidifies its role in entertainment and brand activations, companies like ASTOUND gain from leaders who navigate venue-scale projects with precision.